Category Archives: New York City

TEDxEast Talk: Entrepreneurship & Rockets

Posted on November 21, 2011 by

  Last Friday I had the opportunity to speak at a TEDxEast event, where I was invited to speak about whatever I wanted for five minutes. If you’re not familiar with TED, definitely check out the site and its “riveting talks … Continue reading →

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Building Baking for Good

Posted on November 16, 2011 by

Over the past couple of years, I’ve gone back and forth about whether or not to raise outside funds for Baking for Good. I started the company in 2009 with $40,000 of savings, and while I know that raising money … Continue reading →

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Buy Some Damn Art

Posted on November 6, 2011 by

Last month, I was super intrigued when my friend Kate emailed to ask about logo cookies for the new company she was launching. Having not caught up with Kate for a few months, I didn’t know about her new company, … Continue reading →

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Neck Pumpkins and Gooseneck Squash

Posted on October 12, 2011 by

This morning as I wandered through the Union Square Greenmarket, I spotted these funny-looking gourds. I’m a huge squash fan (as you may have noticed if you’ve been reading this blog), but these guys were totally foreign to me. Look … Continue reading →

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Meeting GoYoung

Posted on October 7, 2011 by

About a month ago, I received a sweet email from a group of recent college grads from Belgium. They explained that they were about to embark on a 9-month round-the-world trip during which they would meet with and film young … Continue reading →

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Welcome, Melissa!

Posted on October 4, 2011 by

As we gear up for the holiday season, I’m thrilled to welcome a new teammate to Baking for Good. Meet Melissa, our new Marketing Director! She’ll be leading a variety of marketing, digital strategy, and business development initiatives, and she’ll … Continue reading →

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On Multitasking.

Posted on October 3, 2011 by

Baking for Good keeps me busy. Really busy. Busy to the point that I don’t make time for a lot of things I should make time for. The one thing that I really try to keep in my schedule, no … Continue reading →

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Yo Ho Ho and a Bottle of Rum Balls

Posted on September 29, 2011 by

One of our most fun collaborations this fall has been with MilkMade Ice Cream, a New York-based craft ice cream company. They churn out amazingly delicious, unique, locally sourced pints of ice cream and deliver them directly to their members’ … Continue reading →

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Today Is a Great Day for Make Believe

Posted on September 19, 2011 by

I love seeing random bursts of creativity pop up around the city. How cute is this sign? I’m taking it to be a reminder to have a little extra fun each day.

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Wedding Cookie Favors and a Weekend Recap

Posted on September 12, 2011 by

It’s only Monday, but it already feels like it’s been a busy week! I didn’t really take yesterday off–instead, I spent much of the day at the bakery preparing a big wedding cookie order. I also watched a lot of … Continue reading →

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