Tag Archives: baking for good

‘Tis the Season

It’s hard to believe another holiday season is here. I think I began my “Countdown to Christmas” right around June 25, and now here we are practically in December. The whole Baking for Good team is excited for this year’s … Continue reading →

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Going Nuts Over These Cookies

Posted on October 20, 2012 by

Before starting Baking for Good, I considered going into event planning. I love the little details that go into planning parties, and I’m inspired by the work of some of the very talented event planners I’ve met in NYC. Given … Continue reading →

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The Sweetest 60 Seconds of Your Day

Posted on August 7, 2012 by

I often say that one of the best parts of running Baking for Good has been getting to know our awesome customers from across the country. Earlier this summer I posted on Twitter asking if there were any “budding filmmakers” … Continue reading →

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Vote for Baking for Good to win $250k!

Posted on June 25, 2012 by

Three years ago I started Baking for Good with $40,000 of savings. We have been lucky that our sales have grown quickly from the beginning, and keeping the company very lean has allowed us to avoid taking on outside investment. Keeping … Continue reading →

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Check us out on the TODAY Show on Tuesday!

Posted on June 9, 2012 by

It’s no secret that I love the TODAY Show. When I first started Baking for Good, my bakery was all the way across the country in California, so I had a lot of working-from-home days that could get a little … Continue reading →

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Homemade Chocolate Cashew Brittle

Posted on December 25, 2011 by

Right before the holidays got really crazy for Baking for Good, I made this chocolate cashew brittle as a homemade gift for a friend. It’s perfect to serve at a New Year’s Eve party or to give as gifts when … Continue reading →

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Seeing Stars

Posted on November 29, 2011 by

Earlier this year, we were contacted by a Baking for Good fan named Stefano hailing all the way from Italy. He shared with us these beautiful hand-crafted stars and told us a lovely story from his childhood, describing how his … Continue reading →

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TEDxEast Talk: Entrepreneurship & Rockets

Posted on November 21, 2011 by

  Last Friday I had the opportunity to speak at a TEDxEast event, where I was invited to speak about whatever I wanted for five minutes. If you’re not familiar with TED, definitely check out the site and its “riveting talks … Continue reading →

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Building Baking for Good

Posted on November 16, 2011 by

Over the past couple of years, I’ve gone back and forth about whether or not to raise outside funds for Baking for Good. I started the company in 2009 with $40,000 of savings, and while I know that raising money … Continue reading →

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Time to Give Thanks!

Posted on November 12, 2011 by

I can’t believe we’re already getting ready for Thanksgiving, but here we are. Usually I think of our cookies as being great gifts to send to friends and family that you might not see over the holiday, but this year … Continue reading →

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